Dodge is one of America’s biggest and most important car brands.
The American brand has produced some of the most important muscle cars in history.
Like its competitors, Dodge has also shifted to try and meet the rising demand of EVs.
And unfortunately, it’s not looking great for the Michigan manufacturers.
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Dodge trying to move with the times
As with every other car manufacturer on the globe, Dodge faces unique challenges.
The company is most known, and most beloved, for producing hell-raising muscle cars.
In particular, models such as the Challenger and Charger have become names of legend.
However, since the early 2020s, the car industry has rapidly evolved and changed.
The demand for hybrid/EV cars has led to many manufacturers reconsidering their lines.
And the Detroit brand, sadly, is no exception to that growing trend.
In 2024, Dodge unveiled the eighth generation Charger – but it was no ordinary unveiling.
The Charger Daytona EV is the first Charger to come with a battery electric powertrain.
America says no to all-electric Dodge
Recently, sales data from Q1 of 2025 just got released to the public.
And America has resoundingly made its feelings clear on the all-electric Dodge.
The brand suffered a drop in sales of around 49 percent in the first three months of the year.
However, sales of the electric Daytona have absolutely torpedoed.
In fact, Dodge sold, on average, just 22 EV Daytona units per day.
From January through March, Dodge have sold 1,947 units of the EV Daytona.
In isolation, that figure might not sound so bad.
Discontinued Dodges out-sell new EV
By contrast, some fascinating data was released concerning the older models.
In Q1 of this year, Dodge has sold 1,052 units of the ICE – Internal Combustion Engine – Charger.
Additionally, the muscle car masters have also sold 922 ICE Challenger units during the same period.
Combined, that amounts to a somewhat damning verdict of the all-EV Dodge.
That being said, it might not be all bad news for the brand.
Later this year, the brand is scheduled to release a new ICE Charger.
It is called the Sixpack, and will include a 3.0-liter, inline-six Hurricane engine.
Perhaps all is not lost just yet for the Detroit brand.
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